If you are promoting yourself on Social Media - and you have a website - you can use tools and services that are provided by social media platforms to maximise your opportunities to be seen, and also to track visitor interaction.  This can be a technically challenging area for most people, but don't miss new possibiliities because it's 'too hard'. We are here to help and can take action for you and integrate these into your website.

FB Pixel

FB Pixel

The Facebook pixel is an analytics tool that helps you measure the effectiveness of your advertising. If you have the Facebook pixel installed in your website's source code, it will track the movements of any visitors on your website who are simultaneously logged into Facebook. It will record which pages on your site they visit, which pages they don’t visit, and when they visit. Using this data, you can advertise to very targeted groups of people.
OG Tags

OG Tags

Open Graph Tags are essentially a system that shuttles packets of information about a website’s title, description and preferred image to social media sites. It allows you to tell social media sites what content to display and how it should look. This is important because it will influence the performance of your links on social media, and can affect conversions and click-through rates hugely - if it looks good and seems inviting, visitors will click.
Google Analytics

Google Analytics

Although not a social media tool, this is a web analytics service offered by Google that tracks and reports website traffic -it's free for the standard plan. It's the most valuable tool you can have for checking on visitor interactions, by helping you gain insight ino your visitor experiences with your website. This can help you build a complete picture so that you can better evaluate the quality and performance of your website content.
Social Media Sharing

Social Media Sharing

Sharing on social media if course a huge part of what it's about. If you can get your visitors to Share your website to their friends on their social media, this is a bonus of free advertising and we all know word-of-mouth and personal recommendations are the best form of promotion and carry the most influence. We can add Social Media Share and Like icons & links, to make it easy for your visitors to share you on their timelines. Of course your OG Tags really do need to be in place for this to work to the best advantage.
Latest Instagram Feed

Latest Instagram Feed

If you have an Instagram account, you can have your Latest Posts display in a grid on your website – automatically updating each time you make a new post. This is a great way to always have your page content refreshed without you having to manually update.

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Tel: 08 9752 1212
Mob: 0409 522 469
Email: mail@planetgraphics.com.au
Website: www.planetgraphics.com.au

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