Website Production

The process of designing and producing a website starts with good planning.  We like to start with a site plan - this performs several functions; it's essential for development of the navigation system, which ultimately allows the browsing visitor easy access to all areas of your website, as well as a guide for trouble-free production of the site pages; it allows us to understand the services supplied by your business and your expectations as to what you would like the website to achieve for you, and assists with planning for future expansion of the site.

We construct all of the elements that make up your website according to the site plan. Proofing and revision of the website can occur from your own computer as the website is online during the creation process.

Search Engine Optimisation

Well thought-out page content is essential for successful function of the website, both on the level of appeal, interest and relevancy to your browsing visitors, as well as operation within the database environment of search engines such as Google. With such a good-looking site with interesting and relevant content, you'll want visitor hits referred from search engine enquiries - this is when we consider options for Search Engine Optimisation (SEO). We will apply such strategies and site configurations in construction of the site that are relevant to your business type and category with the aim of achieving a high ranking as quickly as possible.

SEO strategies can be applied during construction and at completion of your website as well as post production to boost results to an existing website. This is a complex area, but feel free to call us and discuss how we can help you achieve higher search engine referrals.

SEO Myths & Suggestions [more...]
SEO Meta Tags [more...]

Well planned navigation and faultless function must be balanced with a sensible approach to content. Page content is a critical element of the website - attractive styling and design produces a positive first impression. Together with well thought-out and informative content, your website will produce a lasting impact, driving new enquiries and delivering sales opportunities. By attention to detail in planning, implementing technical functionality and applying critical design, our goal will be to produce a website that will impress your users with it’s easy simplicity, delivering a positive experience to your browsing customers.

With our website, we've incorporated many standard site content items as well as some more complex functional elements so that you can see how these may work within your website - you might like to consider some of these features;

• map illustration or your personal google map
• image/photo gallery
• automated slideshow
• e-commerce shopping cart
• product catalogue
• animation
• e-newsletters

• forum, blog or online community
• live chat/support
• faq & content sliders, tabs & accordians
• login to registered user areas
• content management
• forms for gathering information

• advertising banners
• polls or featured links
• search field
• RSS news feeds
• calendar or event scheduling
• testimonial or feedback submission

Domain name and hosting arrangements

In order to publish your website and make it visible to the world, you need to have a space setup on a web server, usually provided by an Internet Service Provider (ISP) into which your website files are placed.

We recommend that you have a registered domain name, which would be similar to your trading name. Your domain name will need to be hosted by an ISP, and the type of account you will need with the ISP will be determined by the size of your website and the functions it performs.